During the Cannes International Film Festival, IWC invited Friends of the Brand and other world-famous celebrities including actors Naomi Watts, Eric Dane and Christoph Waltz, top model Karolina Kurkova, gallery owner Tim Jefferies, musicians John Helliwell and Aloe Blacc and racing driver Lewis Hamilton to an exclusive and glamourous "For the Love of the Cinema" dinner when the IWC Filmmaker Award was presented. The guests were welcomed in the superb Hotel du Cap- Eden-Roc in Cap d'Antibes.
The coveted IWC Filmmaker Award went to screenwriter Alan Trustman, known for "The Thomas Crown Affair", "Bullitt" and "They Call Me Mister Tibbs!"
"Alan Trustman has made his name with intelligent, subtly ironic dialogues and the complexity of his scripts," said Georges Kern. "It's an enormous honour for us to present him with the IWC Filmmaker Award."
In addition to the award, Georges Kern presented an IWC watch to Alan Trustman, whose Portuguese Chronograph Classic (Ref. 3904) is engraved with the words "For the Love of Cinema" on the reverse side in commemoration of his notable achievements.
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The parrallels between film-making and the art of watchmaking have inspired Swiss watch manufacturer IWC Schaffhausen to sponsor the film industry, for several years now. Summing up the qualities the two disciplines have in common, IWC Ceo Georges Kern said that a film is like a gear train in a watch: countless sequences mesh so that the whole forms a virtuoso performance.
IWC is an official partner of the Dubai International Film Festival (DIFF), a sponsor of the Beijing International Film Festival (BJIFF) and an Official 'Festival-Time' Partner at the Tribeca Film Festival in New York. The company has also developped friendly relations for many years with important names from the entertainment industry including well-known actors Kevin Spacey, Cate Blanchett, Jean Reno and Ewan McGregor, as well as director Marc Forster. IWC watches are regularly featured in Hollywood movies and American TV series. "Technology, innovation, inspiration and attention to detail play as significant a role in watchmaking as in making movies," explained Georges Kern. "We are delighted to express our passion for the world of film with like-minded individuals here in Cannes."
